Marketing Campaign Development
Marketing campaign development combines strategy, innovation and organization to produce a lasting impression on the relevant audiences who engage with it. They are not one-off advertisements or social posts. Marketing campaigns are multifaceted, extended commitments to enhancing your brand awareness and defining your conversion funnel.
Admit it: there are particular marketing campaigns that have stuck with you long after you encountered their last piece of collateral or communication. From the Christmases designed by Coca Cola through to Nike’s “Just do it” campaigns, as a consumer, you can see the difference that expertise and passion for marketing make for a company.
Let’s Build a Marketing Campaign Plan that Makes Your Company Memorable
Building an effective marketing campaign is a multi-step process. There is a lot to consider, even before you get started on the implementation of your tactics. To give you an idea of what CR Creative can support you with, here are a few steps we take when developing a marketing campaign:
- Define your marketing goals and how we’ll measure them
- Specify who your audiences are and how best to reach them
- Establish the tactics that will help you achieve your key performance indicators
- Create a schedule that aligns with your business’s needs
- Allocate resources, including design, content generation, copywriting, etc. to ensure every tactic is implemented strategically and with a relentless attention to detail
- Begin implementation, inclusive of your digital and social media marketing plans
- Perform continuous measurement and adjust tactics as needed to improve metrics
- Celebrate the achievement of your key performance indicators
Let CR Creative Develop Leading Marketing Campaigns For Your Business
As you can see, there’s a lot to get done, but many hands (and brains) make light work. Our CR Creative team of marketing solution specialists are well versed in the marketing campaign best practices that will position you top of mind for audiences who will be interested in what you have to offer. We enjoy the challenge of creating truly unique social marketing campaigns that turn online users into your loyal customers. You can trust when you work with our team, for on and offline tactics, you’ll have all the resources you need to emulate the great marketing campaigns that have continued to influence the way you look at particular products. Contact us today to get started!